Social communication in advertising: Person's products and images of well-being

Leiss, W. Kline,S and Jhally,S

Social communication in advertising: Person's products and images of well-being W. Leiss, S.Kline, and Jhally, S - 2nd - Ontario Routledge - vii, 426p.: ill. Pbk

0415039614


Advertising-- social aspects
Advertising--Psychological aspect

HF5827.L4