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The aging consumer: perspectives from psychology and economics.

Drolet, A;

The aging consumer: perspectives from psychology and economics. - New York Routledge 2010 - xxi; 301p.; ill. Pbk.

ISBN: 9781848728103

Subjects--Topical Terms:
Older consumers
Consumer behaviour
Consumption
Marketing

LC Class. No.: HF 5415 .332 .A3 2010

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