Quantitative technique in marketing analysis:text and readings
Frank, R. E.
Quantitative technique in marketing analysis:text and readings Ronald, E. Frank, Alfred, A. Kuehn & William F. Massy - New York Homewood ill. 1962 - 556p.; ill Hbk.
Marketing research
Quantitative technique in marketing analysis:text and readings Ronald, E. Frank, Alfred, A. Kuehn & William F. Massy - New York Homewood ill. 1962 - 556p.; ill Hbk.
Marketing research