Advertising procedure / (Record no. 12142)

MARC details
000 -LEADER
fixed length control field 00563pam a2200181 i 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 780321s1979 njuaf b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0130181196
100 1# - MAIN ENTRY--AUTHOR
Author Kleppner, Otto,
245 10 - TITLE STATEMENT
Title Advertising procedure /
Statement of responsibility, etc Otto Kleppner, with the collaboration of Norman A. P. Govoni.
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Englewood Cliffs, N.J. :
Name of publisher Prentice-Hall,
Date of publication c1979.
300 ## - COLLATION
Pagination 630 p., [6] leaves of plates :
Other physical details ill. ;
650 #0 - TRACINGS
Main Subject Advertising.
700 1# - ADDITIONAL AUTHOR
Additional Author Govoni, Norman A. P.,
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Books
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5823
Item number .K45 1979
Holdings
Source of classification or shelving scheme Not for loan Permanent location Current location Date acquired Barcode. Koha item type
Library of Congress Classification   Main LIbrary Main LIbrary 05/07/2025 2025-215311 Books