Contemporary marketing (Record no. 17412)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00401nam a2200169 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250701b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 003022814x |
| 100 ## - MAIN ENTRY--AUTHOR | |
| Author | Boome, L. E. |
| 245 ## - TITLE STATEMENT | |
| Title | Contemporary marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Florida |
| Name of publisher | Dryden Press |
| Date of publication | 1989 |
| 300 ## - COLLATION | |
| Pagination | xix, 674P |
| Other physical details | Hbk |
| 650 ## - TRACINGS | |
| Main Subject | marketing |
| 700 ## - ADDITIONAL AUTHOR | |
| Additional Author | Kurtz, D. L. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Books |
| Source of classification or shelving scheme | Not for loan | Permanent location | Current location | Date acquired | Full call number | Barcode. | Koha item type |
|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Main LIbrary | Main LIbrary | 07/01/2025 | HF 5415.B5 1989 | 2025-221574 | Books |