Internet marketing strategy, implementation and practice (Record no. 4744)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00607nam a22002057a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250326b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0273694057 |
| 100 ## - MAIN ENTRY--AUTHOR | |
| Author | Chaffey, D. |
| 245 ## - TITLE STATEMENT | |
| Title | Internet marketing strategy, implementation and practice |
| Statement of responsibility, etc | D. Chaffey, F. Ellis-Chadwick, K. Johnston and R. Meyers |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Harlow |
| Name of publisher | Pearson |
| Date of publication | 2006 |
| 300 ## - COLLATION | |
| Pagination | xxvii, 550p. ;ill.; |
| Other physical details | Pbk. |
| 650 ## - TRACINGS | |
| Main Subject | Marketing |
| 650 ## - TRACINGS | |
| Main Subject | Internet marketing |
| 700 ## - ADDITIONAL AUTHOR | |
| Additional Author | Ellis-chadwick, F. |
| 700 ## - ADDITIONAL AUTHOR | |
| Additional Author | Johnston, K. |
| 700 ## - ADDITIONAL AUTHOR | |
| Additional Author | Mayer, R. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Books |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.1265.C5 2005 |
| Source of classification or shelving scheme | Not for loan | Permanent location | Current location | Shelving location | Date acquired | Full call number | Barcode. | Koha item type |
|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Main LIbrary | Main LIbrary | General stacks | 03/26/2025 | HF5415.1265.C5 2005 | 2025-17257 | Books |