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Fundamentals of marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker.
Material type:
TextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, c1991.Edition: 9th edDescription: xxxiii, 668 p. : col. illISBN: - 0070609527
- 658.8
- HF5415 .S745 1991
| Item type | Current library | Call number | Status | Barcode | |
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Main LIbrary | HF 5415.S7 1991 (Browse shelf(Opens below)) | Available | 2025-212820 |
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| HF 5415 .R4 1985 Marketing, concepts, strategies, and decisions / | HF5415.S.B.M3 1995 Marketing plans : how to prepare them, how to use them | HF5415.S634 1994 Meeting customer needs / | HF 5415.S7 1991 Fundamentals of marketing / | HF5415.V5 2000 Case in strategic marketing management | HF5415.V5 2000 Case in strategic marketing management | HF5415.W6 2008 Marketing plan handbook |
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