Mason, Joseph Barry. <br/><br/>
Marketing management / 
J. Barry Mason, Hazel F. Ezell. 
 - New York :  Toronto :  New York :  Macmillan ;  Maxwell Macmillan Canada ;  Maxwell Macmillan International,  1993. 
 - xix, 714 p. :ill.;  Hbk 
<br/><br/><label>ISBN: </label>0023769211 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.
<br/><br/><label>LC Class. No.: </label>HF5415.13 .M3 1993 
<br/><br/><label>Dewey Class. No.: </label>658.8