Hulbert, J. M. <br/><br/>
Marketing: A strategic perspective 
J. M. Hulbert 
 - New York  Impact publ. comp.  1985 
 - xvi, 186p.; ill.  Hbk. 
<br/><br/><label>ISBN: </label>0961495200 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing-strategic approach<br/>Marketing-strategic management