The Dartnell marketing manager's handbook / edited by S. H. Britt and N. F. Guess - Chicago Dartnell 1983 - 1293p. :ill. ; Hbk. ISBN: 0850131359 Subjects--Topical Terms: Marketing--management--handbooks, manualsMarketing--handbooks, manuals etc LC Class. No.: Ref, HF5415.13.D3 1983