Kanner, Bernice. <br/><br/>
The Super Bowl of advertising :  how the commercials won the game / 
by Bernice Kanner ; foreword by Ted Sann and Phil Dusenberry. 
 - 1st ed. 
 - Princeton, N.J. :  Bloomberg Press,  2004. 
 - xvii, 215 p. :  ill. (some col.) ; 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>1576601315 (alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Television advertising--History.
<br/><br/><label>LC Class. No.: </label>HF6146.T42  / K363 2004 
<br/><br/><label>Dewey Class. No.: </label>659.14/3/0973