TY  - BOOK
AU  - Bivins,Thomas H.
TI  - Public relations writing: the essentials of style and format 
SN  - 9780073511986
AV  - HM1221.B538 2011 
PY  - 2011///
CY  - New York
PB  - McGraw-Hill
KW  - Public relations
KW  - Authorship
ER  -