Kiran Chaudhary and Mansaf Alam <br/><br/>
Big Data Analytics  Applications in Business and Marketing 
Chaudhary Kiran and Alam Mansaf 
 - 1st 
 - India  Taylor & Francis Group  2022 
 - xiii,261p, ill  hbk 
<br/><br/><label>ISBN: </label>9781032605036 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Marketing research--Data processing --Quantitative research--Methodology   Data mining --Big data--Industrial applications
<br/><br/><label>LC Class. No.: </label>HF 5415.2  / .B3 2022