TY  - BOOK
AU  - Chisnall P.M 
TI  - Marketing: A behavioural analysis 
SN  - 0070840539
AV  - HF5415.3.C45 
PY  - 1975///
CY  - New york
PB  - Mc Graw Hill
KW  - Motivation Research (Marketing)
KW  - Marketing
KW  - Consumers
ER  -