Ashill, N <br/><br/>
Strategic Marketing Management Case Book/ 
Nicholas Ashill 
 - New York  McGraw-Hill  2002 
 - vii, 117p ill;  Pbk 
<br/><br/><label>ISBN: </label>0074711555 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415.13.A7 2002