Audience research methodologies:   between innovation and consolidation/ 
Genffery, Patriache, Heleng, Bilandzic, Jakob Linaa Jensen and Jelena Jurisic 
 - New York  Routledge  2013 
 - 256p. :ill.;  Pbk. 
<br/><br/><label>ISBN: </label>9781138641617 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Massmedia--Audience--Research
<br/><br/><label>LC Class. No.: </label>P97.A83.A9 2013