Rackham, Neil. Rethinking the sales force : redefining selling to create and capture customer value / Neil Rackham, John R. DeVincentis. - New York : McGraw-Hill, c1999. - 1 online resource (x, 308 p.) Includes index. ISBN: 9780071371261 Subjects--Topical Terms: Sales management.Selling. LC Class. No.: HF5438.4