Underhill, Paco. <br/><br/>
Why we buy :  the science of shopping / 
Paco Underhill. 
 - USA New York   Simon & Schuster  1999 
 - 255 p.:ill.;  Hbk 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0684849135 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research<br/>Consumer behavior<br/>Shopping
<br/><br/><label>LC Class. No.: </label>HF5415.2.U53 1999