Berry, Leonard L., Marketing for the bank executive. Edited by Leonard L. Berry [and] L. A. Capaldini. - 1st ed. - London Mason & Lipscomb 1974. - xi, 382p Hbk ISBN: 0884052907 Subjects--Topical Terms: Bank marketing.--Addresses, essays, lectures. LC Class. No.: HG1616.M3 .B4 1974