Advertising communications & promotion management / John R. Rossiter, Larry Percy.

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TextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill Companies, c1997.Edition: 2nd edDescription: xvi, 640 p. ;ill. ; PbkISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	Main LIbrary	HF5821.A293 1987 (Browse shelf(Opens below))	Available	2025-217477
Books	Main LIbrary	HF5821.R66 1997 (Browse shelf(Opens below))	Available	2025-211841

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