000 00452nam a2200169 4500
005 20250512105936.0
008 250512b |||||||| |||| 00| 0 eng d
020 _a075064382
050 _aHF5415.P5 1995
100 _aPiercy, N.
245 _aMarket-led strategic change transforming the process of goin to market
_cN. Piercy
250 _a2nd
260 _aoxford
_bbutterworth
_c1997
300 _axiv,665p.
650 _aMarketing
942 _cBK
999 _c12523
_d12523