000 00614cam a2200181 4500
005 20250310120009.0
008 250310b |||||||| |||| 00| 0 eng d
020 _a9781138641617
050 _aP97.A83.A9 2013
245 _aAudience research methodologies:
_bbetween innovation and consolidation/
_cGenffery, Patriache, Heleng, Bilandzic, Jakob Linaa Jensen and Jelena Jurisic
260 _aNew York
_bRoutledge
_c2013
300 _a256p. :ill.;
_bPbk.
650 _aMassmedia--Audience--Research
700 _aPatriarche, G. (ed.)
700 _aBiland, Z. H. (ed.)
700 _a Jensen, J. L.(ed.)
942 _cBK
999 _c376
_d376