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Principles of marketing : a global perspective / Richard J. Semenik, Gary J. Bamossy.

By: Contributor(s): Material type: TextPublication details: Cincinnati, Ohio : South-Western College Publishing, c1995.Edition: 2nd edDescription: xxii, 682 p. : ill. (some col.), col. mapsISBN:
  • 0538839139
Subject(s): LOC classification:
  • HF5415.13 .S437 1995
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Books Main LIbrary Available 2025-1262

Maps on lining papers.

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