The Super Bowl of advertising : how the commercials won the game /
Kanner, Bernice.
The Super Bowl of advertising : how the commercials won the game / by Bernice Kanner ; foreword by Ted Sann and Phil Dusenberry. - 1st ed. - Princeton, N.J. : Bloomberg Press, 2004. - xvii, 215 p. : ill. (some col.) ;
Includes index.
1576601315 (alk. paper)
Television advertising--History.
HF6146.T42 / K363 2004
659.14/3/0973
The Super Bowl of advertising : how the commercials won the game / by Bernice Kanner ; foreword by Ted Sann and Phil Dusenberry. - 1st ed. - Princeton, N.J. : Bloomberg Press, 2004. - xvii, 215 p. : ill. (some col.) ;
Includes index.
1576601315 (alk. paper)
Television advertising--History.
HF6146.T42 / K363 2004
659.14/3/0973