The Super Bowl of advertising : (Record no. 13737)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00739cam a22002054a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 030514s2004 njua 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 1576601315 (alk. paper) |
| 100 1# - MAIN ENTRY--AUTHOR | |
| Author | Kanner, Bernice. |
| 245 14 - TITLE STATEMENT | |
| Title | The Super Bowl of advertising : |
| Remainder of title | how the commercials won the game / |
| Statement of responsibility, etc | by Bernice Kanner ; foreword by Ted Sann and Phil Dusenberry. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Princeton, N.J. : |
| Name of publisher | Bloomberg Press, |
| Date of publication | 2004. |
| 300 ## - COLLATION | |
| Pagination | xvii, 215 p. : |
| Other physical details | ill. (some col.) ; |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 #0 - TRACINGS | |
| Main Subject | Television advertising |
| Subdivision (2nd) | History. |
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| URL | http://www.loc.gov/catdir/enhancements/fy0715/2003052212-d.html |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Books |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF6146.T42 |
| Item number | K363 2004 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.14/3/0973 |
| Source of classification or shelving scheme | Not for loan | Permanent location | Current location | Date acquired | Full call number | Barcode. | Koha item type |
|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Main LIbrary | Main LIbrary | 05/20/2025 | HF6146.T42.K3 2004 | 2025-217235 | Books |