Marketing management, analysis, planning,implementation and control
Kotler, P.
Marketing management, analysis, planning,implementation and control P. Kotler - 6th - New Jersey Prentice Hall 1998 - xxi, 776p.; ill. Hbk.
0135561507
Marketing-management
Marketing management, analysis, planning,implementation and control P. Kotler - 6th - New Jersey Prentice Hall 1998 - xxi, 776p.; ill. Hbk.
0135561507
Marketing-management