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The future of global business : a reader / [edited by] Michael R. Czinkota, Masaaki Kotabe, Ilkka A. Ronkainen.
Material type:
TextPublication details: New York : Routledge, 2011.Description: xvi, 752 p. : illISBN: - 9780415800938 (hardback : alk. paper)
- 0415800935 (hardback : alk. paper)
- 9780415800945 (pbk. : alk. paper)
- 0415800943 (pbk. : alk. paper)
- 9780203878132 (ebook)
- 0203878132 (ebook)
- HF1416 .F88 2011
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Main LIbrary | HF1416.F88 2011 (Browse shelf(Opens below)) | Available | 2026-213693 | |
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Main LIbrary | HF1416.F88 2011 (Browse shelf(Opens below)) | Available | 2026-213694 | |
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Main LIbrary | HF1416.F88 2011 (Browse shelf(Opens below)) | Available | 2026-213695 | |
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Main LIbrary | Available | 2025-215321 |
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| HF1413.T52 1990 Lessons in trade policy reform. | HF 1414. c6 2002 Building competitive firm: | HF 1414.5. D5 1997 International markets for African apricultural exports : Agricultural policy reform and agricultural exports | HF1416.F88 2011 The future of global business : a reader / | HF1416.F88 2011 The future of global business : a reader / | HF1416.F88 2011 The future of global business : a reader / | HF1416.F88 2011 The future of global business : a reader / |
In the fast-paced world of global business, success is marked by the ability to stay on top of current events, to recognize new trends, and to react quickly to change. This book offers contributions by global marketing authorities to help you understand this rapidly changing international environment and respond to opportunities and perils. --
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