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Principles of marketing : a global perspective / Richard J. Semenik, Gary J. Bamossy.
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TextPublication details: Cincinnati, Ohio : South-Western College Publishing, c1995.Edition: 2nd edDescription: xxii, 682 p. : ill. (some col.), col. mapsISBN: - 0538839139
- HF5415.13 .S437 1995
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Main LIbrary | HF5415.13 .S437 1995 (Browse shelf(Opens below)) | Available | 2025-13535 |
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| HF5415.13.K6 2006 Marketing management / | HF5415.13 .M3 1993 Marketing management / | HF5415 . 13 .S4 1995 Principles of marketing : a global perspective | HF5415.13 .S437 1995 Principles of marketing : a global perspective / | HF5415.135.R4 1988 Readings in strategic marketing : analysis, planning, and implementation / | HF5415.2.A1 1983 Marketing research / | HF5415.2A1 2004 Marketing research |
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