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The Blackwell encyclopedic dictionary of marketing / edited by Barbara R. Lewis and Dale Littler.

Contributor(s): Material type: TextPublication details: Oxford, OX ; Cambridge, Mass. : Blackwell Publishers, c1997.Description: 274 pISBN:
  • 1557869391 (alk. paper)
Subject(s): LOC classification:
  • HF5415 .B4552 1997
Online resources:
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Books Main LIbrary Available 2025-13156

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